What approval actually unlocks
Eight things a trade account carries that a retail checkout never will. Each exists for the same reason: to make Kaloud the easiest line in your catalog to buy, to sell and to reorder.
Your own price sheet
Account pricing on every line of the catalog, set for your account rather than posted on a public grid.
There is no published trade list to screenshot and no code to pass around. Your rate is attached to the account itself, agreed when the account is approved, and it runs across every line you carry, from charcoal at the counter to the Lotus wall behind it. The full sheet arrives with approval and stays current in the portal from that day on.

Depth on a line earns more than a spread of ones
Breaks apply per line and stack on top of your account rate. Order deep on the items you believe in and the arithmetic follows.
The first break lands early. Six of anything is a shelf facing, not a warehouse commitment.
A case depth. The point where a line stops being a trial and starts being stocked.
Full depth on the items you believe in, rewarded at the rate that belief deserves.
Applied line by line at the moment of ordering, on top of the account rate. No forms and no asking.
Orders on a purchase order, not on a card
The portal takes the PO. The invoice follows.
Nobody on your floor needs a company card to keep stock moving. Build the order in the partner portal, place it against a purchase order, and the invoice arrives to be settled the way your books already work. Order and invoice then sit together in your history, where both can be pulled without asking anyone.

The official asset library
Hundreds of official product photographs and approved copy, ready for your shelves and your listings, inside the portal.
Shot by the brand, cleared for you
Every family photographed on black by the people who made it, in the resolutions a listing, a menu or a lightbox actually needs. Pull what you need and publish without a photoshoot.
Approved words for every item
Product copy written once, approved once and kept current, so a description on your site never drifts from what the product in the box actually is.
A named desk, not a queue
A person answers. The same person the next time.
Quotes on Krysalis systems come back from the same desk that opened your account, priced for the order in front of it rather than run through an automatic discount. Replies come from the desk itself and typically come back within 48 hours.

Guaranteed at the source
Counterfeit Lotus devices circulate widely. Buying direct is the only certain route.
A fake Lotus costs your customer the heat control the product exists to deliver, and it costs your shelf its credibility. An account buys from the company that makes the product, so the question never arises. What the counterfeits get wrong, and how to read one, is documented.

The lines that come back on their own
Charcoal, filters and spares bring the customer back on a rhythm you can plan around.
Aura charcoal burns and is bought again. Ayara replacement packs run out on schedule. Grommets, valves and downstems keep a venue on your account rather than on a search engine. The glamour is in the systems; the steady sell through is in the consumables. The account carries both.

One place for all of it
The partner portal is where the account lives day to day.
Sign in and the catalog is already priced for you. The order you placed last quarter, the invoice it produced and the photography you used to sell it through are on the same screen, which is exactly where a Tuesday afternoon reorder wants them to be.
- The live catalog, already priced at your rate
- Order history and invoices in one place
- The official asset library, ready to pull
- Reorders placed in minutes, against a PO
Open a Kaloud account
Every benefit on this page switches on with approval. Tell us what you move and the desk will come back with pricing and terms. Or write to interact@kaloud.com.